The article is devoted to higher education current trends in the context of commercialization under globalization. The paper analyzes dynamics of the global education market, identifies factors that influence the choice of university and educational programs abroad. The importance of world universities rankings as information products that reflect the quality of education is shown. The study characterizes Ukrainian realities of globalization’s activation in higher education.
Keywords: commercialization of education services, entrepreneurial university, the global education market, globalization of education, international students, international academic mobility, ranking of universities, quality of education.
DOI: http://dx.doi.org/10.17721/1728-2667.2013/147-6/10
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