Mandubura V., Batagok S. Institution of trust in the field of providing consumption quality and protection consumer rights of the population

The article deals about range of problems connected with functioning of the institutions of trust and distrust
(consumerism), problems connected with supporting of the formation of trust (marketing) in the field of end consumption of the population in the way of summarizing the world experience and current situation in Ukraine is disclosed.

Keywords: institute of trust, institute of mistrust, consumerism, defence of rights for consumers, marketing.


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