Authors: A. Zhukovska, ORCID ID 0000000308911952, PhD in Economics, Department of Management and Public Administration, Ternopil National Economic University, Ternopil, Ukraine
К. Velichko, economist, Ternopil National Economic University, Ternopil, Ukraine
Abstract: Introduction. Today, the social responsibility is an integral part of the company’s image and increases its profitability. Different aspects of the business social responsibility were examined both b y the foreign nanddomestic scientists, but despite many kinds of the research on this issue, today in the modern scientific literature there are no comprehensive studies devoted to the generalization and systematization of a plurality of existing models of the business social responsibility..Objective: a critical analysis of the social responsibility model shaving emerged from the world practice, the development of a single generalized classification, a comparative analysis of the individual models of the business social responsibility, the study of the peculiarities of the functioning of the domestic model of social responsibility, the identification of its weak points and the development of the recommendations for their elimination, taking into account the global practice..Methods (methodology) of research. To achieve the above noted objective, the following general scientific and special methods are used: the induction and deduction, logical generalization, analysis and synthesis, comparison, grouping. Using the classification method, a generalized classification of business social responsibility models has been developed. Using the comparison method, the main feature so individual models of corporate social responsibility are compared; their common and distinctive features are highlighted..Findings. The models of the business social responsibility are analyzed. The generalized classification of the models of business social responsibility is developed. The comparative analysis of the individual models of business social responsibility are carried out, their common and distinctive features are highlighted.
Key words: business social responsibility, American model, European model, Asiаn model
Received: 12/03/2019
1st Revision: 27/06/2019
Accepted: 02/07/2019
DOI: https://doi.org/10.17721/1728-2667.2019/205-4/2
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A.O. Moscardini, Visiting Professor ORCID iD 0000-0003-4951-0848 Northumbria University, UK
K. Lawler, Professor, ORCID iD 0000-002-3409-6755 CBA, University of Kuwait, Kuwait
Vlasova, Visiting Research Fellow ORCID iD 0000-0002-5000-6756 Northumbria University, UK
