The article presents the conception of benchmarking on the market of consumer loans. The essence of such benchmarking is comparative analysis of bank’s activity parameters with market average values from bureau of credit histories. Such benchmarking using is considering as a tool for estimation of bank’s market position.
Keywords: benchmarking; bureau of credit histories; competitiveness; banks crediting; market of consumer loans.
DOI: http://dx.doi.org/10.17721/1728-2667.2015/166-1/8
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